iOS SDK¶

Segmentify iOS SDK for sending visitor behavior and rendering product recommendations.

Important warning

ProductView, Basket Add/Remove, View Basket, Purchase and Click events must match productId.

Introduction¶

This tutorial provides a very simple and quick introduction to the Segmentify integration for iOS applications by walking you through details of different events.

To see sample application using iOS SDK, please check iOS SDK repository.

Integration¶

This guide will help you to integrate different events (visitor actions) and also product recommendations. Integration can be divided into following steps:

Event Types
Common Parameters
Page View
Product View
Basket Operations
Checkout Operations
Search
Searchandising - Beta
User/Visitor Operations
Custom Event
Interaction
Banners
Debugging Notes

Event Types¶

Segmentify uses different event types for different visitor actions. You can define following events by using Segmentify iOS SDK:

Event	Description	Event Name
Page	It is sent when a visitor views a page	PAGE_VIEW
Product	It is sent when a visitor views a product	PRODUCT_VIEW
Basket	It is sent when a visitor makes a basket action (add product to basket or remove product from basket)	BASKET_OPERATIONS
Checkout	It is sent when a visitor makes a checkout action (views basket, enter customer information, enter payment information, finishes purchase)	CHECKOUT
User	It is sent when a visitor makes a user action or use this event to update information about customers	USER_OPERATIONS
Custom	It is sent when to identify any visitor action that has no predefined value in Segmentify	CUSTOM_EVENT
Interaction	It is sent when a visitor makes an interaction like click, view a widget, submit, etc.	INTERACTION
Search	It is sent when a visitor makes a search action like clicking a search input or typing words on the search input	SEARCH

API Errors¶

If your request body has a field statusCode, then you have an error in your request. Details of errors are given in below table:

Error Code	Description
NO_API_KEY	Your request doesn't have an apiKey parameter, please provide apiKey parameter at the request with your account's unique api key.
NO_ACCOUNT	Given api key is not associated with a Segmentify account, please check your api key value.
UNVERIFIED_ACCOUNT	Account associated with api key is not a verified account. To verify your account, please check your email and verify it.
FAILED_ACCOUNT	Account associated with api key is not an active account. Please contact with support team to re-activate your account.
NO_DOMAIN_APIKEY_MATCH	Each Segmentify account is associated with a domain. Please check your domain and provide at requests with header `Origin`.
UNVERIFIED_ACCOUNT	Account associated with api key is not a verified account. To verify your account, please check your email and verify it.
NO_EVENT	There is no events inside request body. You should add at least one event with each request.
NO_USERID	Each Segmentify event should have an `userId` parameter, and at least one event in the request lacks this parameter.
NO_SESSIONID	Each Segmentify event should have an `sessionId` parameter, and at least one event in the request lacks this parameter.
BAD_INPUT	Your request body should be a json array of Segmentify events. It is malformed, please check your json object for validity.

Common Parameters¶

Every event in Segmentify shares common parameters and you can add these parameters to all events that will be defined later.

Details of common parameters for events are given below:

Name	Type	Description	Example
Event (name)	Mandatory	Name of the event. Use one name from Event Types	'PAGE_VIEW' or 'CHECKOUT'
User ID (userId)	Mandatory	Unique id of the user. You should send same key for every event of same user and this id must be unique among other users	'USER_1234567890'
Session ID (sessionId)	Mandatory	Unique id of the user session. You should send same key for every event of same user session and this id must be unique among other sessions	'SESSION_1234567890'
Language (lang)	Optional	Type of current visitor's language.Contact us for other languages. Default languages : - 'TR' - 'EN' - 'FR' - 'DE'	'FR'
Region (region)	Optional	Type of current visitor's region.	'EU'
Currency (currency)	Optional	Currency of product price. Must be in Short Format. If not given, account's currency will be used for the product	'EUR'
Page Url (pageUrl)	Optional	Url of the current page which the event is generated	'https://www.exampleshop.com/example-product-1/'
Test Mode (testMode)	Optional	Test Mode Flag. If event is set to test mode, it will be only processed by campaigns in test mode and discarded in reports. Possible values are 'true' or 'false'	'false'

Basic Configuration¶

Segmentify accounts have two important system variables used in integration: APP KEY and Data Center. You can access these values from Integrations menu of Segmentify Panel:

System Variable	Description
App Key	unique Segmentify key value to send events
Data Center	data center end point to send Segmentify events

To access Integrations menu of Segmentify Panel, please login to your Segmentify account and navigate to Settings > Integrations.

Segmentify uses podfile for integration into the project. Inside your Xcode project's root folder run the following commands.

- Run pod init to create an empty pod file
- Run pod install to add Cocoapods to your project
- Run open YourProject.xcworkspace to your new Xcode project's workspace.

After, import Segmentify must be defined in AppDelegate.swift and in required classes..

Segmentify iOS SDK requires App key, Subdomain and Data Center URL to establish a connection.

Define configuration method in AppDelegate.swift file.

Example configuration is given below:

SegmentifyManager.config(
  appkey: “XXXXXXXX-XXXX-XXXX-XXXX-XXXXXXXXXXXX”, 
  dataCenterUrl: “https://xxx.segmentify.com“, 
  subDomain: “example.com”
  )

If you do not want console log to be visible, define it as false.

let _ = SegmentifyManager.logStatus(isVisible: true)

You can use the following command to set new configs
SegmentifyManager.setConfig(apiKey: newApiKey, dataCenterUrl: newDataCenterUrl, subDomain: newDomain)

An empty array of type RecommendationModel is required where the products to be suggested are stored within any view controller.

Example;

var recommendations : [RecommendationModel] = []

The response will be stored in this array as the response.

Basic response method for spesific event;

SegmentifyManager.sharedManager(
  appKey: appKey, 
  dataCenterUrl: dataCenterUrl, 
  subDomain: subDomain).setPageViewEvent(
    segmentifyObject: obj, 
    callback: { (response: [RecommendationModel]) in
    self.recommendations = response
    //for example to process on recommendations
    self.createProducts(recommendations: self.recommendations)
})

Callback returns as a one-dimensional array. Optional operation on the array can be done to show it in the UI. Widget View is used when the page's widget is actually displayed. Related title: Interaction

func createProducts(recommendations : [RecommendationModel]) {
  for recObj in recommendations {
    if recObj.instanceId == "YOUR_CAMPAIGN_INSTANCE_ID" {
      // to show details of the products in the UI
      self.setProductInfos(products: recObj.products!)

    }
  }
}

Page View¶

When a visitor views a view controller, this event should be sent.

Parameters can be sent with page view event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Category (category)	String	Mandatory	Category of the Page. Predefined values for Segmentify are: - Home Page - Product Page - Category Page - Basket Page - Checkout Page - Search Page - 404 Page	'Product Page'
Sub Category (subCategory)	String	Optional	Sub-category of the page. It is used to enhance information about product and category pages. Example: For a sports category listing page, page category should be 'Category Page' and sub category should be 'Men>Shoes>Sports'	'Men>Shoes>Sports'

An example Page View request is given below:

//define page view object
let obj = PageModel()
obj.category = "Home Page"
obj.lang = "EN"
obj.region = "EU"
//send page view request
SegmentifyManager.sharedManager().sendPageView(segmentifyObject: obj) { 
  (response: [RecommendationModel]) in
 self.recommendations = response
 //operations about recommendations
}

An example of parameterized use as an alternative;

//send page view request
SegmentifyManager.sharedManager().sendPageView(
  category: "Home page", subCategory: String?) {
    (response: [RecommendationModel]) in

}

Product View¶

When a visitor views a product, this event should be sent.

If product is also inside a page, don't forget to send a page view event with category 'Product Page' and subCategory product's category too.

Parameters can be sent with product view event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Product ID (productId)	String	Mandatory	Unique id of the product	'EXAMPLE_PRODUCT_1'
Title (title)	String	Mandatory	Name/Title of the product	'EXAMPLE PRODUCT'
Stock (inStock)	Bool	Optional	Product’s stock status - either true or false. If not given it is assumed to be in stock ('true')	'true'
Url (url)	String	Mandatory	Canonical url of the product	'https://www.exampleshop.com/example-product-1/'
Mobile Url (mUrl)	String	Optional	mobile specific url for the product	'https://m.exampleshop.com/example-product-1/'
Image (image)	String	Mandatory	main image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1.png'
Image X-Small (imageXS)	String	Optional	very small image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1-xs.png'
Image Small (imageS)	String	Optional	small image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1-small.png'
Image Medium (imageM)	String	Optional	medium image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1-medium.png'
Image Large (imageL)	String	Optional	large image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1-large.png'
Image X-Large (imageXL)	String	Optional	very large image url to be used in product recommendations	'https://cdn.exampleshop.com/example-product-1-xl.png'
Category (category)	String	Mandatory	Hierarchical category of the product	'Men > Sports > Shoes'
Brand (brand)	String	Optional	Brand of the product	'EXAMPLE BRAND'
Price (price)	NSNumber	Mandatory	Price of the product, must be numeric	349.99
Old/Sales Price (oldPrice)	NSNumber	Optional	Price of the product before sales	449.99
Currency (currency)	String	Optional	Currency of product price. Must be in Short Format. If not given, account's currency will be used for the product	'EUR'
Gender (gender)	Optional	String	Gender of the product. Possible values are 'M', 'F', 'U'	'M'
Colors (colors)	Array type String	Optional	Different color options of the product. Must be in array format	['black', 'red', 'blue']
Sizes (sizes)	Array type String	Optional	Different size options of the product. Must be in array format	['small', 'medium', 'large']
Labels (labels)	Array type String	Optional	Custom labels associated with the product. You can use these labels to filter products in the recommendations. Must be in array format	['top-seller', 'new-comer']
noUpdate (noUpdate)	Bool	Optional	noUpdate must be defined as "true" in order not to disturb the products.	'true'

An example product view request is given below:

// START Page view request
// define page model object
let pageObj = PageModel()
pageObj.category = "Product Page"

// send page view request
SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { 
  (response: [RecommendationModel]) in

}
// END Page view request

//START Product view request
//define product model object
let ProductObj = ProductModel()
ProductObj.title = "Asymmetric Dress in Black"
ProductObj.category = "Womenswear"
ProductObj.image = "//cdn.shopify.com/s/files/1/1524/5822/products/2014_11_17_Lana_Look034_02_300x300.jpg?v=1475497696"
ProductObj.url = "https://segmentify-shop.myshopify.com/products/asymmetric-dress-black"
ProductObj.inStock = true
ProductObj.brand = "Amelia Toro"
ProductObj.price = 578
ProductObj.productId = "25799860937"
ProductObj.noUpdate = true

//send product view request 
SegmentifyManager.sharedManager().sendProductView(segmentifyObject: ProductObj) { 
  (response: [RecommendationModel]) in
  self.recommendations = response
    //operations about recommendations
}
//END Product view request

An example of parameterized use as an alternative;

//START Page View  request
//define page model object
let pageObj = PageModel()
pageObj.category = "Product Page"

//send page view request
SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { 
  (response: [RecommendationModel]) in

}
//END Page View request


//send product view request 
SegmentifyManager.sharedManager().sendProductView(
  productID : "25799860937", 
  title : "Asymmetric Dress in Black", 
  category : "Womenswear", 
  price : 578, 
  brand : "Amelia Toro", 
  stock : true, 
  url: "https://segmentify-shop.myshopify.com/products/asymmetric-dress-black", 
  image: "//cdn.shopify.com/s/files/1/1524/5822/products/2014_11_17_Lana_Look034_02_300x300.jpg?v=1475497696") { 
    (response: [RecommendationModel]) in
      self.recommendations = response
        //operations about recommendations
}

Basket Operations¶

Segmentify uses basket operations as intermediary step for measuring success of recommendations throughout the conversion funnel. Basket success rate is also reported by Micro Analytics and Bannerify to show individual performance of products, categories, brands and banners.

Basket operations are similar to page view and product view. There are two possible steps in a basket operation these are: add product to basket, remove product from basket.

Add Product to Basket¶

When a visitor adds a product to basket/cart, this event should be sent.

An example request is given below:

//Define basket operations model
let addBasketObj = BasketModel()
  addBasketObj.step = "add"
  addBasketObj.productId = "25800400265"
  addBasketObj.quantity = "2"
  addBasketObj.price = 358

//Send add to basket event 
  SegmentifyManager.sharedManager().sendAddOrRemoveBasket(segmentifyObject: addBasketObj)

An example of parameterized use as an alternative;

//Send add to basket event 
  SegmentifyManager.sharedManager().sendAddOrRemoveBasket(basketStep : "add", productID : "25800400265", quantity : 2,price : 358)

Remove Product from Basket¶

When a visitor removes a product from basket/cart, this event should be sent.

An example request is given below:

//Define basket operations model    
let removeBasketObj = BasketModel()
removeBasketObj.productId = "25799860937"
removeBasketObj.price = 578
removeBasketObj.quantity = "1"
removeBasketObj.step = "remove"

//Send remove from basket request  
SegmentifyManager.sharedManager().sendAddOrRemoveBasket(segmentifyObject: obj)

An example of parameterized use as an alternative;

//Send add to basket event 
  SegmentifyManager.sharedManager().sendAddOrRemoveBasket(basketStep : "remove", productID : "25800400265", quantity : 2,price : 358)

Basket Event Parameters¶

Parameters can be sent with basket operations event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Values
Basket Step (step)	String	Mandatory	Basket operation type. Can be either 'add' or 'remove'	'add'
Product ID (productId)	String	Mandatory	Unique id of the product. Must match with product ids sent with product view event	'EXAMPLE_PRODUCT_1'
Price (price)	NSNumber	Optional	Price of the product in the basket. If not given, price of the product in product catalogue will be assumed	349.99
Currency (currency)	String	Optional	Currency of product price. Must be in Short Format. Currency of the product is used if not given	'EUR'
Quantity	String	Optional	Number of items added to basket at this operation. If not given, it is assumed 1. You can also use decimals for not integer quantities like 2.3	1

Checkout Operations¶

Segmentify uses checkout operations to measure success of recommendations throughout the conversion funnel. Checkout information and steps are also used in email & personalization campaigns. Campaign, Micro Analytics, Bannerify and Sales reports are feed from checkout information. It is essential for both analyitcs and recommendation capabilities to function properly.

Segmentify track four different steps of checkout operation:

Operation	Step	Details
View Basket	basket	When customer views the basket page. Some online stores has dedicated basket pages, others have basket detail pop-ups. For both use cases we recommend you to send checkout event with basket details. To see details, please click
Customer Information	customer	This is the second step on checkout funnel. When customer is entering his personal information details, this event should be send to Segmentify. To see details, please click
Payment Information	payment	When customer is on payment stage of checkout funnel, you should send this event to Segmentify.To see details, please click
Purchase/Success	purchase	Final step of checkout funnel is purchase and Segmentify uses this step as success indicator for recommendations. Reports for campaigns (both recommendation and engagement), sales analysis and real-time analtyics are dependent to this event and shoukd be implemented with great care. To see details, please click

View Basket¶

View Basket is the first step of checkout funnel, and followed by Customer Information.

When a visitor views his/her basket/cart, this event should be sent with basket details.

An example request is given below:

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Basket View Request
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

productsArray.append(firstProduct)

let checkoutObj = CheckoutModel()
checkoutObj.productList = productsArray
checkoutObj.totalPrice = 78

SegmentifyManager.sharedManager().sendViewBasket(segmentifyObject: checkoutObj) { (response: [RecommendationModel]) in
  self.recommendations = response
  //operations about recommendations
}
//END Basket View Request

An example of parameterized use as an alternative;

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Basket View Request
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

productsArray.append(firstProduct)

SegmentifyManager.sharedManager().sendViewBasket(totalPrice: 78, productList: productsArray) { (response: [RecommendationModel]) in
  self.recommendations = response
  //operations about recommendations
}
//END Basket View Request

Customer Information¶

Customer Information is the second step of checkout funnel, and preceeded by View Basket & followed by Payment Information.

When a visitor enters customer information as second step of checkout funnel, this event should be sent with basket details.

An example request is given below:

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Customer information request
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

productsArray.append(firstProduct)

let custInfObj = CheckoutModel()
custInfObj.productList = productsArray
custInfObj.totalPrice = 78

SegmentifyManager.sharedManager().sendCustomerInformation(segmentifyObject: custInfObj) { (response: [RecommendationModel]) in
self.recommendations = response
//operations about recommendations 
}
//END Customer information request

An example of parameterized use as an alternative;

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Customer information request
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

productsArray.append(firstProduct)

SegmentifyManager.sharedManager().sendCustomerInformation(totalPrice: 78, productList: productsArray) { (response: [RecommendationModel]) in
self.recommendations = response
//operations about recommendations 
}
//END Customer information request

Please refer to View Basket Step of Checkout for basket products detail and use the same information throughout the purchase funnel by only changing step information.

Payment Information¶

Payment Information is the third step of checkout funnel, and preceeded by Payment Information & followed by Purchase/Success.

When a visitor enters payment information as third step of checkout funnel, this event should be sent with basket details.

An example request is given below:

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Payment information request
//example array
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

//append product to example array
productsArray.append(firstProduct)

//define a variable type of CheckoutModel        
let paymentInf = CheckoutModel()
paymentInf.totalPrice = 78
paymentInf.productList = productsArray

//payment information request
SegmentifyManager.sharedManager().sendViewBasket(segmentifyObject: paymentInf) { (response: [RecommendationModel]) in
self.recommendations = response
//operations about recommendations 
}
//END Payment information request

An example of parameterized use as an alternative;

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Payment information request
//example array
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

//append product to example array
productsArray.append(firstProduct)

//Send user register request
SegmentifyManager.sharedManager().sendPurchase(totalPrice: 78, productList: productsArray, orderNo: 1234) { (response: [RecommendationModel]) in
self.recommendations = response
//operations about recommendations 
}
//END Payment information request

Please refer to View Basket Step of Checkout for basket products detail and use the same information throughout the purchase funnel by only changing step information.

Purchase/Success¶

Purchase/Success is the fourth and final step of checkout funnel, and preceeded by Payment Information.

When a visitor finalizes a purchase, this event should be sent with basket details.

An example request is given below:

//START Page View     
let pageViewObj = PageModel()
pageViewObj.category = "Purchase Success Page"
//send page view request
SegmentifyManager.sharedManager().sendPageView(segmentifyObject: obj) { (response: [RecommendationModel]) in

}
//END Page View

//START Purchase Success request
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

productsArray.append(firstProduct)

let purchaseObj = CheckoutModel()
purchaseObj.productList = productsArray
purchaseObj.totalPrice = 78
purchaseObj.orderNo = "12313"

//Puchase success request
SegmentifyManager.sharedManager().sendPurchase(segmentifyObject: purchaseObj) { (response: [RecommendationModel]) in
  self.recommendations = response
  //operations about recommendations 
}
//END Purchase Success request

An example of parameterized use as an alternative;

//START Page view request
let pageObj = PageModel()

SegmentifyManager.sharedManager().sendPageView(segmentifyObject: pageObj) { (response: [RecommendationModel]) in

}
//END Page view request

//START Purchase Success request
//example array
var productsArray = [Any]()
let firstProduct = ["price":"78","productId":"25799809929","quantity":"1"]

//append product to example array
productsArray.append(firstProduct)

//Send user register request
SegmentifyManager.sharedManager().sendPayment(totalPrice: 78, productList: productsArray, orderNo: 1234) { (response: [RecommendationModel]) in
self.recommendations = response
//operations about recommendations 
}
//END Purchase Success request

Please refer to View Basket Step of Checkout for basket products detail and use the same information throughout the purchase funnel by only changing step information.

Checkout Parameters¶

Detailed explanation for each parameter is given below:

Name	Type	Description	Example
Checkout Step (step)	String	Mandatory	Identifies which step of the checkout funnel. Each step has different meaning and use it accordingly
Total Price/Amount (totalPrice)	NSNumber	Mandatory	Total amount of the basket including taxes, shipping costs and also discounts
Currency (currency)	String	Optional	Currency of the total amount of the basket. Must be in Short Format. If not given, currency of the account is used
Order No (orderNo)	String	Optional	Your unique id of the order. Send this value only for purchase/succeess step and you can access to this id on sales report
Cart Url (cartUrl)	String	Optional	Permalink for accessing basket at later stages. Should be used for view basket, customer information and payment information steps of checkout. This url can be used at engagement campaigns like cart abondonment reminders. Customers will be informed with this url with out-bound channels like email and push messages. If not given, account's default cart url will be used (which can be adjusted from account settings in panel)
Products	Array type Any	Mandatory	List of products inside the basket. Must be in array format. Details are given at product parameters

Basket Product Parameters¶

Each product inside the basket can be defined with following parameters. See Checkout Parameters for defining checkout operation in which basket product is also defined.

Name	Type	Requirement	Description	Example
Product ID (productId)	String	Mandatory	Unique id of the product	'EXAMPLE_PRODUCT_1'
Price	NSNumber	Optional	Price of the product in the basket. If not given, price of the product in the product catalogue will be used	349.99
Currency	String	Optional	Currency of product price. Must be in Short Format. If not given, currency of the product in the product catalogue will be used	'EUR'
Quantity	String	Optional	Number of items from current product in the basket. If not given, it is assumed to be 1	1

Search¶

When a visitor wants to search products, this event should be sent.

There are two search type before search input and after search input. Before search input module works until the search is done. After search input starts working after searching. These recommendations are updated after minimum characters written in the search bar. Minimum character count presents in the campaign that is in search request response.

Parameters can be sent with search event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Query (query)	String	Optional	Typed words for searching products. Should be empty or null for before search.	'Dress'

An example search view request is given below:

    //define search view object
    let searchViewObj = SearchPageModel()
    searchViewObj.query = "Dress"
    searchViewObj.lang = "EN"
    searchViewObj.region = "EU"
    //send search view request
    SegmentifyManager.sharedManager().sendSearchPageView(segmentifyObject: searchViewObj){
        (response: SearchModel) in
        self.response = response
        //operations about search
    }

Search Response Details¶

SearchModel has thirteen objects: products for product list, campaign for search campaign details, errorString in case of an error, instanceId and interactionId for action identity, banners for search banners, meanings for alternative word suggestions, lastSearches for user's last searched words, brands and brandProducts for brand asset, categories and categoryProducts for category asset, keywords for keyword asset.

SearchModel¶

Name	Type	Description
campaign	SearchCampaignModel?	Search Campaign object.
products	[ProductRecommendationModel]?	Products for product list.
errorString	String?	Error message in case of unexpected results.
instanceId	String?	Campaign instanceId. It will be used on events.
interactionId	String?	Identity of the action.
banners	[SearchBannerModel]?	Search banners list.
meanings	[String]?	List of alternative keywords. It uses for 'did you mean' feature.
lastSearches	[String]?	List of user's last searched words.
brands	String:String?	Map of brand name and its tracking url. It uses for brand asset.
brandProducts	String:[ProductModel]?	Map of brand name and list of its products.
categories	String:String?	Map of category name and its tracking url. It uses for category asset.
categoryProducts	String:[ProductModel]?	Map of category name and list of its products.
keywords	String:[ProductModel]?	Map of keyword and list of its products. It uses for keyword asset.

SearchCampaignModel¶

Name	Type	Description
instanceId	String?	Campaign instanceId. It will be used on events.
name	String?	Campaign name.
status	String?	campaign status like ACTIVE/TEST
devices	String?	Available device list.
searchDelay	Int?	delay for calling search event.
minCharacterCount	Int?	min character count in input to call search event.
searchUrlPrefix	String?	search url prefix of website
mobileItemCount	Int?	max product count to be displayed
stringSearchAssetTextMap	[String:SearchAssetTextModel]	language based map of titles

SearchAssetTextModel¶

Name	Type	Description
popularProductsText	String?	title for popular products on cold start.
mobileCancelText	String?	title for cancel button.
notFoundText	String?	title for no result.

Searchandising - Beta¶

This feature is only available on 1.3.4-beta version.

Do not forget to apply Searchandising Click integration as well.

Searchandising Model¶

When a visitor wants to navigate to search result page, this event should be sent.

Parameters can be sent with search event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Query (query)	String	Mandatory	Typed words for searching products.	'Dress'
Type (type)	String	Mandatory	Search type. This parameter has only one value and must not be changed.	'faceted'
Ordering (ordering)	FacetedOrdering	Mandatory	Search result products ordering. Default value is "SMART_SORTING" SMART_SORTING BEST_MATCH PRICE_DESC PRICE_ASC ALPHABETICAL_DESC ALPHABETICAL_ASC BEST_SELLERS NEWEST	`FacetedOrdering(page:1,sort:"SMART_SORTING")`
Trigger (trigger)	String	Mandatory	Trigger types. keyword filter order page	'keyword'
Filters (filters)	[FacetedFilter]?	Optional	Filter types. category brand price	`var filter = [FacetedFilter]() filter.append(FacetedFilter(facet: "category", values:["Dress > Woman Dress"]))`

An example search view request is given below:

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "keyword" //"keyword","filter","order","page"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering()
    var filter = [FacetedFilter]()
    filter.append(FacetedFilter(facet: "category", values:["Dress > Women Dress"]))
    filter.append(FacetedFilter(facet: "brand", values: ["Dressama"]))
    filter.append(FacetedFilter(facet: "price", values: ["100-350"]))
    facetedPageViewObj.filters = filter
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

Ordering¶

Ordering allows you to order search result page product orders by following algorithms

Smart Sorting Products are listed by their popularity that is calculated by special algorithm.

Relevancy/Best Match Products are listed according to their search relevancy scores resulted from search term.

Price Descending Products are listed by their price values in descending order. (9-0)

Price Ascending Products are listed by their price values in ascending order. (0-9)

Alphabetical Ascending Products are listed by their name in ascending order. (A-Z)

Alphabetical Descending Products are listed by their name in descending order. (Z-A)

Best Sellers Products are listed by their purchase popularity

Newest Product are listed by their publishing date.

Trigger¶

Trigger allows you to get paginated results by either filter results or order changes or to get more results. Trigger usage is also explained in Searchandising Response Details Default trigger method is keyword. Any new search request must contain keyword trigger method. Sample search request;

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "keyword"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering()
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

If more search result page is needed then search request must contain page trigger method. Page trigger can only be used if Meta object has page.next parameter true value. Sample search request;

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "page"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering(page:2,sort:"SMART_SORTING")
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

Sample Meta object that indicates there is more result

{
  "meta": {
    "total": 118,
    "page": {
      "current": 1,
      "rows": 30,
      "prev": false,
      "next": true
    },
    "params": {
      "defaultOrder": "BEST_MATCH",
      "currentRow": 30,
      "currency": "€",
      "isCurrencyPlaceBefore": true
    }
  }
}

If a filter is used for search result page by selecting any facet items then search request must contain filter trigger method with filter object. Sample search request;

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "filter"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering()
    var filter = [FacetedFilter]()
    filter.append(FacetedFilter(facet: "category", values:["Dress > Women Dress"]))
    facetedPageViewObj.filters = filter
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

If an order is needed to be changed for search result page then search request must contain order trigger method with filter object. Sample search request;

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "order"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering(page: "1", sort: "PRICE_DESC")
    var filter = [FacetedFilter]()
    filter.append(FacetedFilter(facet: "category", values:["Dress > Women Dress"]))
    facetedPageViewObj.filters = filter
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

Filters¶

Filters allows you to get filtered results on search result page by brand, category, colors, gender, price or sizes options. Filters use facet items for filtering process. Filters usage is also explained in Searchandising Response Details

    //define search-facet view object
    let facetedPageViewObj = SearchFacetPageModel()
    facetedPageViewObj.query = "Dress"
    facetedPageViewObj.lang = "EN"
    facetedPageViewObj.trigger = "keyword" //"keyword","filter","order","page"
    facetedPageViewObj.type = "faceted"
    facetedPageViewObj.ordering = FacetedOrdering()
    var filter = [FacetedFilter]()
    filter.append(FacetedFilter(facet: "category", values:["Dress > Women Dress"]))
    filter.append(FacetedFilter(facet: "brand", values: ["Dressama"]))
    filter.append(FacetedFilter(facet: "price", values: ["100-350"]))
    filter.append(FacetedFilter(facet: "colors", values: ["Bronze","Black","White"]))
    filter.append(FacetedFilter(facet: "gender", values: ["Women"]))
    filter.append(FacetedFilter(facet: "sizes", values: ["XS","S","36","38"]))
    facetedPageViewObj.filters = filter
    //send search-facet view request
    SegmentifyManager.sharedManager().sendFacetedSearchPageView(segmentifyObject: facetedPageViewObj){
        (response: FacetedResponseModel) in
        self.response = response
        //operations about search result page
    }

Searchandising Response Details¶

Searchandising requests returns FacetedResponseModel. This model has 7 objects: facets for customer faced filters, meta for summary information on related search result page, contents for customize search result page, banners for search banners, meanings for alternative word suggestions, products for product list, instanceId for action identity.

Name	Type	Description
facets	[Facet]?	Facet object. Facets are customer faced filters to refine search results.
meta	Meta?	Meta object. Meta object holds information summary on related search result page.
contents	[Content]?	Content object. This object holds custom content that can help to customize the result page. Used in web integration.
banners	[Banner]?	Banners list. Hold the banner list for customize search result page. Used in web integration
meanings	[String]?	List of alternative keywords. It uses for 'did you mean' feature.
products	[ProductRecommendationModel]?	Products for product list.
instanceId	String?	Campaign instanceId. It will be used on events.

Name	Type	Description
property	String	Property object. Holds the property key value; brand, category, colors, gender, price, sizes. Custom properties can also be added through Searchandising campaign.
items	[Item]?	Item object. Holds the property sub values. Detailed in Item

Item¶

Name	Type	Description
value	String	Value object. Holds the property key value.
count	Int	Count object. Holds the count of the property object, number of count value object.

Sample Facets JSON Response

href="#__codelineno-30-1">{ "facets": [ { "property": "gender", "items": [ ], "filtered": [ ], "viewMode": "picklist" }, { "property": "sizes", "items": [ ], "filtered": [ ], "viewMode": "picklist" }, { "property": "price", "items": [ { "value": "24.95 - 3699.0", "count": 56 } ], "filtered": [ ], "viewMode": "sliding" }, { "property": "category", "items": [ { "value": "Tablet > Tech > Case", "count": 43 }, { "value": "Tablets > Tech > Computing > Tablet Cases", "count": 7 }, { "value": "TV > TV's by Brand > TV", "count": 2 }, { "value": "Tablets > Tech > Computing", "count": 1 } ], "filtered": [ ], "viewMode": "treeview" }, { "property": "brand", "items": [ { "value": "Barand1", "count": 40 }, { "value": "Brand2", "count": 1 } ], "filtered": [ ], "viewMode": "picklist" }, { "property": "colors", "items": [ { "value": "Black", "count": 4 }, { "value": "Silver", "count": 3 }, { "value": "Bronze", "count": 1 }, { "value": "Green", "count": 1 }, { "value": "Mystic Black", "count": 1 }, { "value": "Mystic Pink", "count": 1 }, { "value": "Mystic Silver", "count": 1 }, { "value": "Rose Gold", "count": 1 }, { "value": "White", "count": 1 } ], "filtered": [ ], "viewMode": "picklist" } ] class="p">}

Meta¶

Name	Type	Description
total	Int	Total object. Count of result
page	Page?	Page object. Holds the pagination information. Detailed in Page
params	Params?	Item object. Holds the property sub values. Detailed in Params

Page¶

Name	Type	Description
current	Int	Current object. Holds the current page number.
next	Boolean	Next object. Holds the information if next page is available.
prev	Boolean	Prev object. Holds the information if previous page is available.
rows	Int	Rows object. Holds the count of pagination result count.

Params¶

Name	Type	Description
defaultOrder	String	DefaultOrder object. Holds the order value, detailed in Ordering
currentRow	Boolean	CurrentRow object. Holds the current page.
currency	Boolean	Currency object. Holds the currency information. Used on web integration.
isCurrencyPlaceBefore	Int	IsCurrencyPlaceBefore object. Holds the information about currency place detail. Used on web integration.

Sample Meta JSON Response

{
  "meta": {
    "total": 56,
    "page": {
      "current": 1,
      "rows": 60,
      "prev": false,
      "next": false
    },
    "params": {
      "defaultOrder": "BEST_MATCH",
      "currentRow": 56,
      "currency": "€",
      "isCurrencyPlaceBefore": true
    }
  }
}

Banners¶

Name	Type	Description
id	String	Id object. Id of the banner
instanceId	String	InstanceId object. Identity of the campaign
status	String	Status object. Banner status. (ACTIVE/PASSIVE)
searchType	String	SearchType object. Search type, banner can be also used in searchbox or searchandising campaings, with this parameter segmentify differentiates campaign type.
name	String	Name object. Name of the banner.
bannerURL	String	BannerURL object. Banner image url.
targetURL	String	TargetURL object. Banner target url. (Used in web integration)
position	String	Position object. Banner position (Used in web integration, possible values: Results Footer/Header, Filters Footer/Header).
width	String	Width object. Banner width (Used in web integration).
height	String	Height object. Banner height (Used in web integration).
method	String	Method object. Banner method, defines banner image url upload method (Used in web integration).
newtab	String	Newtab object. Banner target URL open method, either newtab or samepage (Used in web integration).

Sample Banners JSON Response

{
  "banners": [
    {
      "id": "searchb_f38af653fbd18000",
      "instanceId": "fcs_9d9d5a4bf8000",
      "status": "ACTIVE",
      "searchType": "faceted",
      "name": "Name Of The Banner",
      "bannerUrl": "https://www.example.com/examlpe.png",
      "targetUrl": "https://www.example.com/example_page.html?_sgm_campaign=searchb_f38af653fbd18000&_sgm_source=fcs_9d9d5a4bf8000%7Cbanner&_sgm_action=search&_sgm_term=term",
      "position": "FILTERS_FOOTER",
      "width": "100%",
      "height": "auto",
      "method": "URL",
      "newtab": false
    }
  ]
}

Sample Searchandising JSON response¶

{
  "search": [
    [
      {
        "facets": [
          {
            "property": "gender",
            "items": [

            ],
            "filtered": [

            ],
            "viewMode": "picklist"
          },
          {
            "property": "sizes",
            "items": [

            ],
            "filtered": [

            ],
            "viewMode": "picklist"
          },
          {
            "property": "price",
            "items": [
              {
                "value": "24.95 - 3699.0",
                "count": 56
              }
            ],
            "filtered": [

            ],
            "viewMode": "sliding"
          },
          {
            "property": "category",
            "items": [
              {
                "value": "Tablet > Tech > Case",
                "count": 43
              },
              {
                "value": "Tablets > Tech > Computing > Tablet Cases",
                "count": 7
              },
              {
                "value": "TV > TV's by Brand > TV",
                "count": 2
              },
              {
                "value": "Tablets > Tech > Computing",
                "count": 1
              }
            ],
            "filtered": [

            ],
            "viewMode": "treeview"
          },
          {
            "property": "brand",
            "items": [
              {
                "value": "Barand1",
                "count": 40
              },
              {
                "value": "Brand2",
                "count": 1
              }
            ],
            "filtered": [

            ],
            "viewMode": "picklist"
          },
          {
            "property": "colors",
            "items": [
              {
                "value": "Black",
                "count": 4
              },
              {
                "value": "Silver",
                "count": 3
              },
              {
                "value": "Bronze",
                "count": 1
              },
              {
                "value": "Green",
                "count": 1
              },
              {
                "value": "Mystic Black",
                "count": 1
              },
              {
                "value": "Mystic Pink",
                "count": 1
              },
              {
                "value": "Mystic Silver",
                "count": 1
              },
              {
                "value": "Rose Gold",
                "count": 1
              },
              {
                "value": "White",
                "count": 1
              }
            ],
            "filtered": [

            ],
            "viewMode": "picklist"
          }
        ],
        "meta": {
          "total": 118,
          "page": {
            "current": 1,
            "rows": 60,
            "prev": false,
            "next": true
          },
          "params": {
            "defaultOrder": "BEST_MATCH",
            "currentRow": 60,
            "currency": "€",
            "isCurrencyPlaceBefore": true
          }
        },
        "contents": [

        ],
        "banners": [
          {
            "id": "searchb_f38af653fbd18000",
            "instanceId": "fcs_9d9d5a4bf8000",
            "status": "ACTIVE",
            "searchType": "faceted",
            "name": "Name Of The Banner",
            "bannerUrl": "https://www.example.com/examlpe.png",
            "targetUrl": "https://www.example.com/example_page.html?_sgm_campaign=searchb_f38af653fbd18000&_sgm_source=fcs_9d9d5a4bf8000%7Cbanner&_sgm_action=search&_sgm_term=term",
            "position": "FILTERS_FOOTER",
            "width": "100%",
            "height": "auto",
            "method": "URL",
            "newtab": false
          }
        ],
        "meanings": [

        ],
        "products": [
          {
            "productId": "72155",
            "name": "Product Name",
            "url": "https://www.example.com/product/72155/?_sgm_campaign=fcs_9d9d5a4bf8000&_sgm_source=72155%7Cproduct&_sgm_action=search&_sgm_term=72155",
            "image": "https://www.example.com/72155.png",
            "price": 109.0,
            "priceText": "€109.00",
            "oldPrice": 159.0,
            "oldPriceText": "€159.00",
            "specialPriceText": "",
            "category": [
              "Brands > Product Brand"
            ],
            "lastUpdateTime": 1665477420174,
            "inStock": true,
            "insertTime": 1634135806842,
            "publishTime": 1634135806842,
            "brand": "Product Brand",
            "params": {
              "ws_code": "",
              "variant": "false",
              "addToCartUrl": "https://www.example.com/72155",
              "sku": "PRODUCT_SKU"
            },
            "language": "EN",
            "currency": "EUR",
            "lastBoughtTime": 1660834710537
          }
        ],
        "instanceId": "fcs_9d9d5a4bf8000"
      }
    ]
  ]
}

¶

User/Visitor Operations¶

Segmentify tracks important user operations like sign-up/register, sign-in/login, sign-out/logout and also you can share your customer's information with Segmentify by sending an update event.

Important warning

The userid must be used for the unification operation on all channels in the same userId. See the success department for the web side

There are 4 possible user/visitor operations:

User Register/Sign-up: It should be sent when a visitor signed up to your website, to see details please click
User Login/Sign-in: It should be sent when a registered user logins to your website, to see details please click
User Logout/Sign-out: It should be sent when a registered user logouts from your website, to see details please click
User Update: It should be sent when you want to share registered user's information (ex: name, email, phone number, etc.) with Segmentify. These information can be used at campagin templates to customize message or email address is used for email out-bound campaigns like abandoned cart reminders. To see details please click

New User¶

When a visitor registers (sign-up) to your website, you should send a new user event.

If you want to share details of an already registered user with Segmentify, please use User Update.

Details of parameters of new user is given below:

Name	Type	Requirement	Description	Example
User Operation (step)	String	Mandatory	Identifies which operation is taken for current user/customer. Each operation has differen meaning and use it accordingly	'signup'
Username (username)	String	Mandatory	Unique identifier for the customer	'johndoe'
Full Name (fullName)	String	Optional	Full name of the customer.	'John Doe'
Email (email)	String	Optional (Mandatory for using email module)	Email address of the customer	'john.doe@exampleshop.com'
Mobile Phone (phone)	String	Optional	Mobile phone number of the customer	'+1 555 555 5555'
Is Login (isLogin)	Bool	Optional	Login information of the user	true
Is Registered (isRegistered)	Bool	Optional	Register information of the customer	true
Gender (gender)	String	Optional	Gender of the customer. Must be either 'M' or 'F'	'M'
Age (age)	String	Optional	Age of the customer. Must be numeric. Either use age or birthdate	27
Birthdate (birthdate)	String	Optional	Birthdate of the customer. Must be in format 'DD.MM.YYYY'. Either use age or birthdate	'23.01.1980'
Membership Date (memberSince)	String	Optional	Membership date of the customer. Must be in format 'DD.MM.YYYY'	'20.01.2014'
Location (location)	String	Optional	Location of the customer	'New York'
Customer Segments (segments)	Array type String	Optional	Segments of the customer. Must be in array format	['SEGMENT 1', 'SEGMENT 2']

An example request is given below:

//Create new user Object
let newUserObj = UserModel()
//Define user object's username and email 
newUserObj.username = "segmentify"
newUserObj.email = "example@segmentify.com"

//Send user register request
SegmentifyManager.sharedManager().sendUserRegister(segmentifyObject: newUserObj)

An example of parameterized use as an alternative;

//Send user register request
SegmentifyManager.sharedManager().sendUserRegister(username: "Segmentify", fullName: "Segmentify User", email: "example@segmentify.com", mobilePhone: "123456789", gender: "Male/Female", age: "4", birthdate: "04/2014")

When a registered customer logins (sign-in), a user login event should be sent to Segmentify.

Details of parameters of user login is given below:

Name	Type	Requirement	Description	Example
User Operation (step)	String	Mandatory	Identifies which operation is taken for current user/customer	'signin'
Username	String	Mandatory	Unique identifier for the customer	'johndoe'

An example request is given below:

//Create  user Object
let UserObj = UserModel()
//Define user object's username and email 
UserObj.username = "segmentify"
UserObj.email = "example@segmentify.com"

//Send user login request
SegmentifyManager.sharedManager().sendUserLogin(segmentifyObject: UserObj)

An example of parameterized use as an alternative;

//Send user login request
SegmentifyManager.sharedManager().sendUserLogin(username: "Segmentify", email: "example@segmentify.com")

User Logout¶

When a registered customer logouts (sign-out), a user logout event should be sent to Segmentify.

Details of parameters of user logout is given below:

Name	Type	Requirement	Description	Example
User Operation (step)	String	Mandatory	Identifies which operation is taken for current user/customer	'signout'
Username	String	Mandatory	Unique identifier for the customer	'johndoe'

An example request is given below:

/Create  user Object
let UserObj = UserModel()
//Define user object's username and email 
UserObj.username = "segmentify"
UserObj.email = "example@segmentify.com"

//Send user logout request
SegmentifyManager.sharedManager().sendUserLogout(segmentifyObject: UserObj)

An example of parameterized use as an alternative;

//Send user logout request
SegmentifyManager.sharedManager().sendUserLogout(username: "Segmentify", email: "example@segmentify.com")

User Update¶

When you want to share an already registered customer information, provide details of the customer by sending an user update event. You can use both this integration for both frequently updating user information and instant updates when customer updates his/her personal information.

If you want to share a new registered user with Segmentify, please use New User.

Details of parameters of user update is given below:

Name	Type	Requirement	Description	Example
User Operation (step)	String	Mandatory	Identifies which operation is taken for current user/customer. Each operation has differen meaning and use it accordingly	'update'
Username (username)	String	Mandatory	Unique identifier for the customer	'johndoe'
Full Name (fullName)	String	Optional	Full name of the customer.	'John Doe'
Email (email)	String	Optional (Mandatory for using email module)	Email address of the customer	'john.doe@exampleshop.com'
Mobile Phone (phone)	String	Optional	Mobile phone number of the customer	'+1 555 555 5555'
Gender (gender)	String	Optional	Gender of the customer. Must be either 'M' or 'F'	'M'
Age (age)	String	Optional	Age of the customer. Must be numeric. Either use age or birthdate	27
Birthdate (birthdate)	String	Optional	Birthdate of the customer. Must be in format 'DD.MM.YYYY'. Either use age or birthdate	'23.01.1980'
Membership Date (memberSince)	String	Optional	Membership date of the customer. Must be in format 'DD.MM.YYYY'	'20.01.2014'
Location (location)	String	Optional	Location of the customer	'New York'
Customer Segments (segments)	Array type String	Optional	Segments of the customer. Must be in array format	[ 'SEGMENT 1', 'SEGMENT 2' ]
Is Registered Flag (isRegistered)	Bool	Optional	This is an advanced parameter, use cautiously. If you want to change user's register status without sending a register event, use this flag. Value is either 'true' or 'false'	'true'
Is Login Flag (isLogin)	Bool	Optional	This is an advanced parameter, use cautiously. If you want to change user's login status without sending a login/logout event, use this flag. Value is either 'true' or 'false'	'true'

An example request is given below:

//Create new user Object
let UserObj = UserModel()
//Define user object's username and email 
UserObj.username = "segmentify"
UserObj.email = "example@segmentify.com"

//Send user update request
SegmentifyManager.sharedManager().sendUserRegister(segmentifyObject: UserObj)

An example of parameterized use as an alternative;

//Send user update request
SegmentifyManager.sharedManager().sendUserUpdate(username : "Segmentify", fullName : "Segmentify Test", email : "example@segmentify.com", mobilePhone : "123456789", gender : "Male/Female", age : "4", birthdate : "04/2014", isRegistered : true, isLogin : false)

User Change¶

This event is used when userid wants to be changed.

let userObj = UserChangeModel()
userObj.userId = "XXXXXXXXXXX"
SegmentifyManager.sharedManager().sendChangeUser(segmentifyObject: userObj)

Custom Event¶

This integration enables any event & data important for you to be tracked by Segmentify and become actionable. With this integration, you can send any non standard events & data to Segmentify, and gives endless opportunities to track and take actions to your visitor's behaviour.

Details of parameters of custom event is given below:

Name	Type	Requirement	Description	Example
Type (type)	String	Mandatory	Type of the event. You should use same type for same events	'my_custom_event'
Custom Parameters (params)	Dictionary	Optional	Custom parameters of the event. Must be in map format.	'{"field1":"value1", "field2":"value2"}'

An example request is given below:

//Config for Segmentify manager
SegmentifyManager.config(appkey: Constant.segmentifyApiKey, dataCenterUrl: Constant.segmentifyDataCenterUrl, subDomain: Constant.segmentifySubDomain)

//START Custom Event Request
let customObj = CustomEventModel()
let paramDict = ["PRICE":"200-500"]
customObj.type = "test"
customObj.params = paramDict as [String : AnyObject]

SegmentifyManager.sharedManager().sendCustomEvent(segmentifyObject: customObj) { (response: [RecommendationModel]) in
  self.recommendations = response
  //operations about recommendations 
}
//END Custom Event Request

Interaction¶

Segmentify needs to be thrown to use the information from widgets.

Widget View is used when the page's widget is actually displayed.

Name	Type	Requirement	Description	Example
instanceId	String	Mandatory	Identity of the campaign	scn_6186a632e0d76001
interactionId	String	Mandatory	Identity of the action	act_6185c1e624ab0000

if recObj.instanceId == "scn_61869cb94553e000" { // recObj is the recomendationModel object returned from the productView event
  //Any actions related to product's
  self.interactionId = recObj.interactionId
  self.impressionId = recObj.instanceId
  SegmentifyManager.sharedManager().sendWidgetView(instanceId: self.impressionId!, interactionId: self.interactionId!)
}

Click¶

It is necessary to notify the product productId and which campaign it belongs to when it is clicked on a product in any recommendation.

Name	Type	Requirement	Description	Example
instanceId	String	Mandatory	Identity of the campaign	instanceId = "scn_6186a632e0d76001"
interactionId	String	Mandatory	Unique id of the product	interactionId = "25803234569"

SegmentifyManager.sharedManager().sendClickView(instanceId: self.impressionId!, interactionId: productID)

Search Click¶

It is necessary to notify the productId when it is clicked on a product in any search result.

If identity of the campaign in search response is "BEFORE_SEARCH" then instanceId should be bs_product.

Name	Type	Requirement	Description	Example
instanceId	String	Mandatory	Identity of the product for before search input	instanceId = "bs_product"
interactionId	String	Mandatory	Unique id of the product for before search input	interactionId = "123456789"

If identity of the campaign in search response is "SEARCH" then instanceId should be product.

Name	Type	Requirement	Description	Example
instanceId	String	Mandatory	Identity of the product for after search input	instanceId = "product"
interactionId	String	Mandatory	Unique id of the product for after search input	interactionId = "123456789"

Searchandising Click¶

It is necessary to notify the product productId and which campaign it belongs to when it is clicked on a product in any search result.

Name	Type	Requirement	Description	Example
instanceId	String	Mandatory	Identity of the campaign	instanceId = "fcs_aa01825dcc000"
interactionId	String	Mandatory	Unique id of the campaign	interactionId = "123456789\|product"

SegmentifyManager.sharedManager().sendClickView(instanceId: "fcs_aa01825dcc000", interactionId: "123456789|product" )

Banners¶

Event Types and Definitions¶

Event	Description	Event Name
Banner Operations	Events that should be sent when there is an interaction with the banner. It can be an impression, a click to the banner, or an update for banner information.	BANNER_OPERATIONS
Banner Group View	Event that needs to be sent for the banner group uploaded to the page.	BANNER_GROUP_VIEW
Internal Banner Group	The event that feeds the active banner status in the relevant group and the information of these banners to the Segmentify.	INTERNAL_BANNER_GROUP

Parameters can be sent with banner operations event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Type (type)	String	Mandatory	Banner operation type. Can be 'impression', 'click' or 'update'	'impression'
Title (title)	String	Mandatory	Title of the banner	'Home Page Banner'
Group (group)	String	Mandatory	Group of the banner	'Home Page Banner - Group 1'
Order (url)	NSNumber	Mandatory	Order of the banner in the group	1
Product ID (productId)	String	Optional	Unique id of the product	'EXAMPLE_PRODUCT_1'
Category (category)	String	Optional	Hierarchical category of the product	'Men > Sports > Shoes'
Brand (brand)	String	Optional	Brand of the product	'EXAMPLE BRAND'
Label (label)	String	Optional	Custom label associated with the banner.	'top-seller'

// Banner impression event
let bannerImpressionOperationModel = BannerOperationsModel()
bannerImpressionOperationModel.type = "impression"
bannerImpressionOperationModel.title = "Gorgeous Duo T-Shirt & Trousers"
bannerImpressionOperationModel.group = "Home Page Slider"
bannerImpressionOperationModel.order = 1
SegmentifyManager.sharedManager().sendBannerImpressionEvent(segmentifyObject: bannerImpressionOperationModel)

// Banner click event
let bannerClickOperationModel = BannerOperationsModel()
bannerClickOperationModel.type = "click"
bannerClickOperationModel.title = "Gorgeous Duo T-Shirt & Trousers"
bannerClickOperationModel.group = "Home Page Slider"
bannerClickOperationModel.order = 1
SegmentifyManager.sharedManager().sendBannerClickEvent(segmentifyObject: bannerClickOperationModel)

// Banner update event
let bannerUpdateOperationModel = BannerOperationsModel()
bannerUpdateOperationModel.type = "update"
bannerUpdateOperationModel.title = "Gorgeous Duo T-Shirt & Trousers"
bannerUpdateOperationModel.group = "Home Page Slider"
bannerUpdateOperationModel.order = 2
SegmentifyManager.sharedManager().sendBannerUpdateEvent(segmentifyObject: bannerUpdateOperationModel);

Parameters can be sent with banner group view event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Group (group)	String	Mandatory	Group of the banner	'Home Page Banner - Group 1'

// Banner Group View Model
let bannerGroupViewModel = BannerGroupViewModel()
bannerGroupViewModel.group = "Home Page Slider"

// optional parameters
var internalBannerViewArray = [InternalBannerModel]()
let internalBannerModel = InternalBannerModel()
internalBannerModel.title = "Gorgeous Duo T-Shirt & Trousers"
internalBannerModel.order = 1
internalBannerModel.image = "https://cdn.segmentify.com/demo/banner-img2.jpg"
internalBannerModel.urls = ["https://www.example.com/gorgeous-duo-tshirt-trousers"]

internalBannerViewArray.append(internalBannerModel)

let internalBannerModel2 = InternalBannerModel()
internalBannerModel2.title = "Ready to Renew"
internalBannerModel2.order = 2
internalBannerModel2.image = "https://cdn.segmentify.com/demo/banner-img1.jpg"
internalBannerModel2.urls = ["https://www.example.com/ready-to-renew"]

internalBannerViewArray.append(internalBannerModel2)
bannerGroupViewModel.banners = internalBannerViewArray
// optional parameters end

SegmentifyManager.sharedManager().sendBannerGroupViewEvent(segmentifyObject: bannerGroupViewModel)

Parameters can be sent with banner group view event is given below (you can also add common parameters):

Name	Type	Requirement	Description	Example
Group (group)	String	Mandatory	Group of the banner	'Home Page Banner - Group 1'
Banners (banners)	Array type Any	Optional	List of banners. Must be in array format. Details are given at banner details	[banner1,banner2]

Name	Type	Requirement	Description	Example
Title (title)	String	Optional	Title of the banner	'Home Page Banner'
Image (image)	String	Optional	Image of the banner	'https://example.com/image.jpg'
Order (url)	NSNumber	Optional	Order of the banner	1
Urls (urls)	Array type Any	Optional	Urls of the banner	[https://example.com/banner1]

// Banner Group View Model
let bannerGroupViewModel = BannerGroupViewModel()
bannerGroupViewModel.group = "Home Page Slider"

// optional parameters
var internalBannerViewArray = [InternalBannerModel]()
let internalBannerModel = InternalBannerModel()
internalBannerModel.title = "Gorgeous Duo T-Shirt & Trousers"
internalBannerModel.order = 1
internalBannerModel.image = "https://cdn.segmentify.com/demo/banner-img2.jpg"
internalBannerModel.urls = ["https://www.example.com/gorgeous-duo-tshirt-trousers"]

internalBannerViewArray.append(internalBannerModel)

let internalBannerModel2 = InternalBannerModel()
internalBannerModel2.title = "Ready to Renew"
internalBannerModel2.order = 2
internalBannerModel2.image = "https://cdn.segmentify.com/demo/banner-img1.jpg"
internalBannerModel2.urls = ["https://www.example.com/ready-to-renew"]

internalBannerViewArray.append(internalBannerModel2)
bannerGroupViewModel.banners = internalBannerViewArray
// optional parameters end

SegmentifyManager.sharedManager().sendBannerGroupViewEvent(segmentifyObject: bannerGroupViewModel)

Debugging Notes¶

On your application development phase debug logs can be enabled or disabled by following call, by default debug level logging is enabled

SegmentifyManager.logStatus(isVisible: false)

iOS SDK¶

Introduction¶

Integration¶

Event Types¶

API Errors¶

Common Parameters¶

Basic Configuration¶

Page View¶

Product View¶

Basket Operations¶

Add Product to Basket¶

Remove Product from Basket¶

Basket Event Parameters¶

Checkout Operations¶

View Basket¶

Customer Information¶

Payment Information¶

Purchase/Success¶

Checkout Parameters¶

Basket Product Parameters¶

Search¶

Search Response Details¶

SearchModel¶

SearchCampaignModel¶

SearchAssetTextModel¶

Searchandising - Beta¶

Searchandising Model¶

Ordering¶

Trigger¶

Filters¶

Searchandising Response Details¶

Facet¶

Item¶

Meta¶

Page¶

Params¶

Banners¶

Sample Searchandising JSON response¶

User/Visitor Operations¶

New User¶

User Login¶

User Logout¶

User Update¶

User Change¶

Custom Event¶

Interaction¶

Widget View¶

Click¶

Search Click¶

Searchandising Click¶

Banners¶

Event Types and Definitions¶

Banner Operations¶

Banner Group View¶

Internal Banner Group¶

Banner Details¶

Debugging Notes¶